LocalScout provides comprehensive one-click audits covering all GBP elements—reviews, rankings, SEO, photos, posts, and more. Get complete visibility into your Google Business Profile performance with actionable insights and competitive intelligence.

Get comprehensive one-click audits covering all GBP elements—reviews, rankings, SEO, photos, posts, and more. Track performance, monitor reviews, analyze competitors, and get actionable insights from complete profile analysis to understand exactly what drives your performance.
Stop wondering why your rankings changed. LocalScout's comprehensive audits provide clear, actionable insights that explain exactly what factors are driving your performance shifts across all GBP elements.

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Find answers to common questions about LocalScout.
LocalScout tracks every aspect of your Google Business Profile. We monitor what changes on the actual profile, all your reviews, your ranking positions, and your landing page data. In short, we track everything about your GBP except the ranking grid, giving you comprehensive visibility into every element that impacts your local search performance.
LocalScout fetches and stores all your Google Business Profile reviews, allowing you to view and manage them from your dashboard. You can filter reviews by rating (all, positive, or negative), track your response rate to identify reviews that need responses, and view review trends over time. For Growth and Agency plan subscribers, we also offer AI-powered classification to identify reviews that may violate Google's Terms of Service, helping you flag potential candidates for removal.
LocalScout allows you to track up to 2 competitors per location and compare their GBP performance metrics side-by-side with yours. You can compare ratings, total review counts, positive and negative review breakdowns, response rates, and review velocity. Our platform provides competitive gap analysis and actionable insights to help you understand where you stand relative to your competitors and identify opportunities to improve your GBP performance.
LocalScout automatically crawls and updates your Google Business Profile data on a weekly basis. This includes reviews, ratings, ranking positions, photos, posts, and all other GBP elements. You'll always have up-to-date information to make informed decisions about your local search strategy.